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Public Lecture Series: Carl Davidson

The Atrium, UCOL, Princess Street, Palmerston North. Starts Tue 23 May, 5:15pm

A promotional banner featuring a photograph of Carl Davidson

Hear one of New Zealand's thought leaders speak on the benefits of insight, farsight and market research.

You are invited to the first installment of UCOL's Public Lecture Series to hear Carl Davidson, an expert in organisational learning and commercial research, will share ideas on “The Unfair Advantage: What Research and Insights can do for your organisation”. Carl advises how research needs to reinvent itself in order for you to remain agile and relevant in a world awash with information, and outlines how ‘farsight’ has become an essential part of the insight industry. 
“In today’s increasingly uncertain and complex world, making smarter choices is about being able to see further than your competition”
– Carl Davidson
Carl is currently the Director of Insight at Research First. He has had extensive governance experience as the chair of the Families Commission and is currently a member of the Crown’s Advisory Experts group for Information security for the Children’s Action Plan.
Carl is also an author and co-author of seven books, including the best-selling “Knowledge Management: An Introduction to Creating Competitive Advantage from Intellectual Capital.”  He has contributed articles for many popular business magazines such as NZ Business and Management.
This is a great opportunity to gain understanding into market research that may be of benefit to your organisation in the future. You will have the opportunity to ask Carl questions as well as meet other members of the local business community, UCOL staff and students over refreshments in a relaxed environment.

If you would like to attend, please RSVP by May 18 to rsvp@ucol.ac.nz  

23 May

The Atrium
Princess Street
Palmerston North

5:15pm Networking and refreshments
5:40pm Mihi/welcome
5:45pm "The Unfair Advantage: What Research and Insights can do for your Organisation", Carl Davidson
6:30pm Questions
6:40pm Close and networking
7pm Event finish

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